RSA and Golden Square work with JWT Germany on Mazda
Golden Square Flame artist Tim Rudgard, who works regularly with Director Luke Scott, went on the shoot to South Africa for a week to supervise both Mazda's new "Casino" and "Desert Treasure" commercials (Desert Treasure yet to be completed) to be aired across Europe.
"Casino" features a man driving the new Mazda as he is hotly pursued by a beautiful and deadly female ninja who tries to regain the money won at the Casino using Ninja stars with trailing ribbons. The action with the stars and ribbons was achieved using a combination of ribbons shot in camera and ribbons that were built in 3D and composited seamlessly in flame by Tim Rudgard.
Sean Elliott built all the ribbons in Maya matching the ones shot in camera. The bulk of the Chinese street signage was created by Andy Taplin, again in Maya, and tracked them into the background of the majority of scenes in Flame.
The end cityscape was comped from a series of still buildings and combined to the end sequence in after effects by Martin Lye.